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Our Leadership

ELM’s Leadership Team

ELM’s executive leadership team is comprised of experienced and passionate leaders dedicated to delivering ELM’s mission and vision through strategic growth, processes, efficiencies, and innovation.

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Chuck Fallon

Chief Executive Officer

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Michael Bauersfeld

Chief Financial Officer

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Alan Missen 

Chief Information Officer

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Chuck Fallon

Chief Executive Officer

Chuck Fallon joined ELM as Chief Executive Officer in September 2021. He has deep experience in the development of numerous brands and businesses which strive for excellence in service delivery to a wide range of customers. He is devoted to nurturing healthy cultures that facilitate the growth of individuals, the team and the performance of the organization. He has fostered transformative growth in many of his roles while building high performing leadership teams. 

Fallon served as CEO of FirstService Residential, the leading manager of residential communities in North America from 2013 to 2021, President of Terminix from 2011 to 2013 and President, North America of Burger King Holdings from 2006 to 2011. Prior to that, he led sales marketing and revenue management at AvisBudget Group as well as other positions at Cendant Corporation from 1998 to 2006. For over a decade before that, he was an investment banker in New York and London. He earned an MBA from Columbia University and currently serves on the Board of Trustees for his alma mater, McMurry University, where he was previously Board Chair.

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Michael Bauersfeld

Chief Financial Officer

Michael Bauersfeld joined ELM as Chief Financial Officer in August 2019. He is a strategic financial executive with significant consumer packaged goods experience at public and private companies, including over 15 years working with private equity sponsored businesses. An effective communicator of business results, trends and concepts to all stakeholders, Michael has a track record of building strong teams that serve to transform the finance function into one which accelerates growth and profitability.

 

Michael served as CFO of Tecumseh Products, a leading global manufacturer of compressors from 2016 to 2019, CFO of Armored AutoGroup from 2014 to 2015 and Corporate Controller & Treasurer at Sun Products from 2008 to 2014. Prior to that Michael held roles of increasing responsibility at Elizabeth Arden, Remington Products & Playtex Apparel. He graduated with honors from Providence College and earned his CPA while working at the regional accounting firm DHL&S. 

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Alan Missen 

Chief Information Officer

Alan is an IT & Operational executive who has been in various services industries for over 35 years. Those industries cross a wide variety of verticals including Financial Services, Professional Services, Office Equipment, and information services for a number of Fortune 500 companies as well as two of the largest professional service partnerships is the world. 

John Schaufelberger

Chief Marketing Officer 

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Dina Hernandez

Chief Human Resources Officer

Carlos Dias

VP of Operations, Englert

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Dina Hernandez

Chief Human Resources Officer

Dina Hernandez joined ELM in January of 2020 and is the Chief Human Resources Officer. In this role, she reports to the President & CEO and is responsible for the company's talent planning, employee relations, total rewards, and engagement initiatives. In addition, she oversees the company’s safety organization which includes environmental management.

 

Dina has been a leader in human resources for over two decades, focused on leveraging innovative human initiatives to influence business strategy, empower employees, embrace change and deliver results. She is a passionate advocate for bringing the employee’s perspective to the forefront of transformative change and growth.

 

Prior to joining ELM in 2020, Dina spent almost 5 years as the Senior Director of Global HR for EXSIF Worldwide a Marmon Berkshire Hathaway company, where she oversaw global human resources, helping to lead a corporate culture of innovation. Previously, she served in a series of executive-level global HR positions, with Alvarez & Marsal.

 

She earned her degree from St. Joseph College.

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John Schaufelberger

Chief Marketing Officer 

John is a dedicated people developer, who has spent his career strategizing and implementing innovative, cross-channel traditional and digital e-commerce marketing campaigns which deliver a strong ROI. John's passion for integrating traditional and digital marketing strategies to drive business results has been honed for over more than 20 years at the executive level.

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Carlos Dias

VP of Operations, Englert

Carlos Dias has joined ELM as Vice President of Englert Operations in September 2021. Dias brings over extensive experience in building high-performance teams within multinational organizations and companies owned by private equity groups. In his career, He has transformed manufacturing companies by implementing continuous improvement principals, enhancing the B2B customer experience, and driving advanced growth strategies.


Prior to ELM, Dias served as Vice President of Operations for Morgan Truck Body from 2020 to 2021 and Technimark from 2014 to 2020. He has held various positions at ThyssenKrupp Automotive from 1990 to 2013 with increasing responsibility (including President & General Manager from 2007 to 2013 at ThyssenKrupp Presta, North America). Dias holds a Metallurgical Engineering degree from UMC—Brazil and a certification in Business & Administration from the University of Illinois.

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David Rosser

VP of LeafGuard

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David Rosser

VP of MetalMan

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Nile Kaya

Chief Legal Officer

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David Rosser

VP of LeafGuard

David Rosser joined ELM in February 2009. He is equipped with a vast knowledge of the business functions and operations within ELM, having worked his way up through the ranks in multiple companies within the ELM portfolio. David takes pride in developing a positive culture within his organization and a personal growth outlook for his team members. A passion for attention to detail and execution drive David to motivate his team toward maximizing their true potential.           

 

David’s expertise is valued within our organization, as he has performed at each level of operations within ELM. Starting with the company in ’09 as a Sales Representative, Rosser excelled as one of the company’s top performers year over year. As a General Manager in the Northwest 2017-2020, he raised the standard of what a branch should look like operationally and profitably. David launched MetalMan in the fall of 2020 and intends to rapidly bring the ELM line of products to every major market across the country.

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David Rosser

VP of MetalMan

David Rosser joined ELM in February 2009. He is equipped with a vast knowledge of the business functions and operations within ELM, having worked his way up through the ranks in multiple companies within the ELM portfolio. David takes pride in developing a positive culture within his organization and a personal growth outlook for his team members. A passion for attention to detail and execution drive David to motivate his team toward maximizing their true potential.           

 

David’s expertise is valued within our organization, as he has performed at each level of operations within ELM. Starting with the company in ’09 as a Sales Representative, Rosser excelled as one of the company’s top performers year over year. As a General Manager in the Northwest 2017-2020, he raised the standard of what a branch should look like operationally and profitably. David launched MetalMan in the fall of 2020 and intends to rapidly bring the ELM line of products to every major market across the country.

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Nile Kaya

Chief Legal Officer

Nile Kaya comes to ELM with thirty years of experience practicing law. She has been working as in-house counsel, providing legal advice to corporate legal departments for over two decades. From 2017 until 2022, she was employed as General Counsel by DialAmerica Marketing, Inc., responsible for overseeing legal functions across the entire enterprise. DialAmerica is one of the nation’s largest privately owned domestic contact centers. From 2002 until 2017, she was employed by Kumon North America, Inc., a multinational franchisor of supplemental educational services worldwide. Prior to joining Kumon, she worked in private practice in New York City and for the Federal Department of Justice, representing the Attorney General for the Government of Canada. She is licensed to practice law in both the United States and Canada. She is a graduate of the Faculty of Law at McGill University from where she holds two law degrees. She also holds an undergraduate and a graduate degree from Dalhousie University
in psychology.